TOPPS P70

Topps 70: Reimagining Baseball Icons
Following the momentum of my Topps Project 70 release, I was invited to design 20 new cards for Topps’ 70th anniversary. The goal was to reimagine classic baseball cards through a bold, contemporary lens—blending nostalgia, art direction, and storytelling into a collectible set that honored the legacy while pushing the format forward.

Challenge
Celebrate 70 years of Topps by reinterpreting iconic card design language with an artist-led approach—selecting players, styles, and narratives while staying true to the spirit of Topps heritage.

Work
Designed 20 collectible cards for the Topps 70 artist series. Remixed vintage Topps design cues with modern composition, hand-crafted typography, collaged textures, and layered illustration. Curated a roster of MLB legends and current stars to build a personal narrative arc, then delivered press-ready assets for national rollout and collector distribution.

Result
The collection resonated with fans and collectors—selling out quickly and earning praise across both sports and art communities. More than a release, it became a milestone that merged cultural storytelling with baseball card history.

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